Race Face Performance Products ran into serious troubles earlier this year that forced the brand known for its premium mountain bike components, apparel and protection equipment to shut its door. The company's problems were not related to their products, but to serious management issues. Former Race Face employees have relaunched the company and in a move that signals how serious they are about working off the strengths of the brand, they have made sure that the legendary Brett Tippie was back on board. In addition to evaluating the brand’s latest components and protective gear, Tippie also assumes the title of social network guru as one of the regular contributing voices on the Race Face Twitter and Facebook pages.


“When I heard Race Face was gone, I sadly thought, ‘cranks for the memories,'" said Brett. "I'm so relieved Race Face is back in action! I’ve become good friends and family with many of the crew over the years. I’m sincerely pumped to ride, test and promote them."
 

Tippie’s passion for riding, trademark laugh and ‘anything is possible, and possibly fun’ approach to life have seen him parley a ground-breaking riding career into respected industry ambassador. His insane schedule this season has him hosting at Crankworx, coaching for both Camp of Champions and Escape Adventures, filming webisodes of his popular online series ‘Just the Tip’ and announcing contests like the FMB stop ‘Jump Ship’ in Victoria Harbor.

Click here to find out more about the new and improved Race Face.